Competitive Salary
Advertising End Date
30 May 2022

Role & Department Overview

We have an exciting job opportunity for a Marketing Manager, to play a key role at the heart of Cumbria’s business community, making a real difference for the county and working with businesses and stakeholders countywide and beyond. You’ll be working as part of a vibrant team, committed to making a difference. This is a broad marketing role, involving a mix of strategy and planning with lots of hands on doing!

We’re open at this stage as to how we best fill this role, so we’re happy to consider all options. Whether you’re a recent graduate, or equivalent, looking for an opportunity to develop your career or you have significant relevant experience to bring to the role and hit the ground running – or anything in between. Salary will be competitive and commensurate with skills and experience. We are also happy to discuss supporting professional development through the CIM.

This is a full time role, based in Carlisle, with the opportunity for hybrid working.

For an application form and job description please go to  News Archives - Cumbria Chamber of Commerce

If you have any questions, or you’d like to discuss the opportunity and find out more first, please contact Suzanne Caldwell, suzanne@cumbriachamber.co.uk.

Applications can be submitted up until 9 a.m. on 30th April 2022.
 
Pay rate: Competitive commensurate with experience and qualifications
Start Date: Negotiable
Contract:  This is a permanent role, to start as soon as the successful candidate is available
Hours: 37.5 hours per week
 
 

Job Description

You will develop and deliver effective marketing and communications strategies and activities for the Chamber, Cumbria Business Growth Hub and other Chamber initiatives and brands across the whole business (both B2B and B2C).

This will include working across initiatives such as the ERDF Growth Hub, BSUS projects and Made in Cumbria.

You will be required to engage actively and gain the buy in with the Senior Management Team members responsible for those activities with.

 
Accountabilities:
 
  • Overall responsibility, working to the creative director for the company, for marketing & communications strategy and planning, the look and feel of campaigns and brand management
  • Developing and implementing effective marketing strategies, plans and campaigns for the various projects and activity streams, and Chamber overall, raising their profile and encouraging engagement in activities, networking and business improvement, working with relevant colleagues
  • Developing and producing relevant on and offline promotional and delivery resources such as leaflets, flyers, case studies, stands, magazine, e-shots, etc, working with relevant colleagues
  • Developing, producing, circulating and driving take up of a range of regular on and offline communications plus relevant web content and multimedia assets, including podcasts, working with relevant colleagues
  • Management of our websites and ensuring they continue to develop and provide an effective and rewarding user experience, as well as effective search engine optimisation
  • Collating and maintaining publicity evidence files
  • Acting as brand champion for all brands used, ensuring consistency in tone of voice & application of branding guidelines across all communications
  • Branding control and approval of promotion materials internally and across partners, working with MHCLG and other funders as required
  • Providing support to colleagues and subcontractors with contact development responsibilities and making recommendations for ongoing improvements to relevant systems and processes
  • Maintenance of effective records & reporting in relation to marketing and engagement, including tracking, analysing and reporting on activity and performance, and using this as part of driving improvement and ongoing development
  • Organising or supporting a range of events, from small to large scale, regular and ad hoc, across a range of Chamber brands and initiatives
  • Undertaking, analysing and reporting on relevant research
  • Working with the Business Growth Manager and relevant subcontractors/Directors to review new technologies and keep activities at the forefront of developments in digital marketing and delivery
  • Planning and organising marketing, communications and events delivery activities, working with colleagues as appropriate
  • Organising or supporting a range of events, from small to large scale, regular and ad hoc, across a range of Chamber brands and initiatives
  • Undertaking, analysing and reporting on relevant research
  • Working with the Business Growth Manager and relevant subcontractors/Directors to review new technologies and keep activities at the forefront of developments in digital marketing and delivery
 
 

Person Specification

  • Robust, straightforward, target focussed, enthusiastic and self-motivated
  • Ability to develop and maintain effective working relationships, internally and externally, with a wide variety of partners
  • Graduate or relevant experience equating to graduate capabilities
  • Good analytical skills, proven administration and IT competencies
  • Self-confident, quick learner with potential for further development
  • Strong administration, coordination and organisational skills
  • Marketing and promotions capability, and ideally proven experience
  • Excellent communication, leadership and organisational skills
  • Strong track record of delivery against targets in a challenging commercial environment
  • Effective writing for on and offline, with proven ability to write engaging content

 

We are a Disability Confident Leader, and as part of this offer a guaranteed interview to anyone with a disability or long term health condition meeting at least the minimum requirements of the role. If this applies to you then, as you’ll see in the application form, we do encourage you to let us know if there’s anything we can do to make the recruitment process more accessible to you.

And as an Armed Forces Covenant Signatory we also offer a guaranteed interview to Service leavers who can demonstrate that they satisfy the required criteria.

This job is part funded by the European Regional Development Fund.

 
For an application form and job description please go to  News Archives - Cumbria Chamber of Commerce
 
 
The Employment & Recruitment Service is advertising on behalf of this external organisation and it is not affiliated with Lancaster University.
 
 

Help and advice on making applications can be found on the Lancaster University Careers pages. Visit www.lancaster.ac.uk/careers.